With over 15 years of experience in public relations and corporate communications, Susan Mackasey is a media strategist and the driving force behind Mackasey Howard Communications. A graduate of Concordia University, Susan has built a reputation for her expertise in creating and implementing impactful PR campaigns that span a broad range of industries, including technology, lifestyle, health & wellness, manufacturing, fitness, and more.

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Susan’s approach to public relations is rooted in her deep understanding of the media landscape and her strategic vision for brand storytelling. She excels at crafting tailored communications strategies that resonate with target audiences, effectively positioning her clients as leaders in their respective fields. From conceptualizing high-level PR campaigns to executing detailed outreach plans, Susan is involved in every step of the process, ensuring that her clients' messages are delivered with precision and maximum impact.

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Her efforts have resulted in extensive media coverage for clients across a wide array of publications and platforms, delivering high visibility and building credibility for their brands. Whether it's securing a feature story in a leading business magazine or landing an interview spot on a major news network, Susan’s media connections and strategic insights have consistently driven results.

In addition to her media relations expertise, Susan also takes the lead in developing and managing social media and influencer marketing campaigns. Recognizing the growing importance of digital and social media in today's PR landscape, she helps clients expand their reach through targeted social media strategies and partnerships with influential content creators. Susan's keen eye for emerging trends and her ability to identify the right influencers ensure that her clients’ brands are effectively promoted across social channels, engaging audiences and driving meaningful interactions.

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Susan’s role often extends beyond traditional PR, as she has also served as a formal spokesperson for select clients, representing their interests and delivering key messages to the public with authority and poise. Her experience as a spokesperson and her understanding of brand communication allow her to navigate complex situations and provide clear, effective messaging on behalf of her clients.

Known for her results-driven mindset and unwavering commitment to client success, Susan continuously seeks to exceed expectations, delivering tailored solutions that align with each client's unique goals. Her strategic guidance and hands-on approach have led to the successful execution of numerous high-profile campaigns, resulting in enhanced brand visibility, increased media coverage, and stronger market positioning for her clients.

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Susan Mackasey’s passion for communications, combined with her extensive expertise in PR, media relations, social media, and influencer marketing, makes her a valuable partner for businesses looking to amplify their voice and establish a strong, lasting presence in the marketplace. At Mackasey Howard Communications, she continues to drive impactful results, helping clients tell their stories and connect with the audiences that matter most.